Heavy Metal legends Iron Maiden are set to move into a new line of business when they open the doors of their new hotel designed for fellow rock stars.
The Sanctum Soho Hotel in London will have a bar that opens 24/7, receptionists dressed like rock chicks, and mini-bars hidden in stereo speakers. The 30-rooms are divided along cheesy rocker lines: sleek Silver Bullet, warm Espresso Deco, ornate Naked Baroque and rock-'n'-roll Purple Haze .
Any self-respecting hotel for rock stars should surely boast multiple televisions for throwing out of the window, but the hotel's publicist told Metro that: "It's not a hotel for throwing televisions out of windows. It's going to be a sexy hotel."